Regional Chapter Marketing Leads

Regional Chapter Marketing Leads

Purpose

To enhance coordination, visibility, and collaboration across LFDT’s regional chapters through shared tools, consistent engagement, and supportive resources.


Strategic Goals

  • Foster Transparency: Ensure all chapters are aligned and informed.

  • Promote Inclusivity: Support participation across time zones and languages.

  • Empower Storytelling: Amplify local voices and regional impact stories.

  • Strengthen the Network: Connect chapters into a cohesive global ecosystem.


Communication Infrastructure

  • Primary Channel: #regional-marketing-leads on Discord

  • Support Tools: LFX for meeting recordings, updates and resources


Quarterly Regional Marketing Calls (2025)

Quarter

Date

Time (UTC)

Friendly For

Quarter

Date

Time (UTC)

Friendly For

Q2

June 5

08:00 UTC

APAC, India, EU

Q3

September 4

17:00 UTC

LATAM, Brazil, EU, Africa

Q4

December 4

10:00 UTC

Global midpoint

Proposal: Rotate times quarterly or standardize to 13:00 UTC for maximum inclusion.

Meeting Template

  • Community Activity Highlights

  • Growth Metrics

  • Next Quarter Priorities

  • Support Requests

  • Shared Lessons or Ideas


Regional Marketing Toolkit

https://docs.google.com/presentation/d/1SF4M9rQ2S-UHJlLCfG1GG0IJXKiKc6gx6t-DahlrC1U/edit?usp=sharing

  1. Open Source Marketing Best Practices

  • Tell authentic stories (projects, people, lessons)

  • Co-create with contributors

  • Share in community-first channels (Meetups, blogs, webinars)

  • Highlight engineers and project advocates

  1. Monthly Marketing Syncs

  • North America: 1st Tues @ 11 AM EST

  • APAC: 1st Wed @ 2 AM EST

  1. Key Promotion Channels


Regional Chapter Engagement

Join or support your local LFDT chapter to:

  • Tailor engagement to your market

  • Collaborate on policy, adoption, and community building

  • Share local stories globally

Join Your Regional Chapter


Metrics-Driven Activation

Reach LFDT's Global Ecosystem:

  • 600K+ Members in 90+ countries

  • 1.2M+ Website Visits/year

  • 2M+ YouTube Views

  • 300K+ Newsletter Subscribers

Use LFX Tools to access chapter and project metrics.


Next Steps for Regional Leads

  1. Join the #regional-marketing-leads Discord channel

  2. Block calendar for quarterly and monthly syncs

  3. Use meeting templates to report and plan regionally

  4. Submit local success stories, events, and stats for promotion

  5. Reach out for help: ecosystem@lfdecentralizedtrust.com